When we talk to innovation managers in large organizations, probably the single most common challenge we hear them talk about is the creation of an innovation culture.
That is of course for good reason. The culture of an organization has a huge impact on innovation outcomes, and at the same time, shaping an existing culture is often incredibly difficult.
What’s more, there are also plenty of misconceptions about what an innovative culture actually looks like, so today, we’ll explore the topic and give you some pointers on how you can get started in shaping the innovation culture of your organization.
